// signal(daily)
The daily briefing for AI marketers, growth hackers, and operators.
// computing(∑)
LIVE847
∑ sources
0.47%
σ signal/noise
t₀ today 2026-01-28
LIVE
Ending Semantic Drift: The First Unified Business Logic Foundation for AI and BI
Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce outlines the importance of a unified business logic foundation for AI and business intelligence. Strategy: Establishes a semantic framework for AI applications. Automation: Enhances the reliability of AI-driven analytics. Action: Adopt the Open Semantic Interchange standard for better data integration.
Smart marketers set the rules before AI makes the calls
by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech argues that marketers must establish guidelines for AI decision-making. Strategy: Setting clear rules mitigates risks associated with AI. Governance: Proper oversight ensures alignment with business goals. Action: Develop a framework for AI usage in marketing initiatives.
t₋1 yesterday 2026-01-27
How AI Audience Targeting Is Supercharging SMBs
Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce highlights how AI audience targeting is transforming customer connections for small businesses. Targeting: AI enhances precision in reaching the right audience. Automation: Streamlined processes save time and resources. Strategy: Implement AI tools to refine marketing efforts.
You no longer have to choose between insight and impact
by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech argues that businesses can achieve both insightful data analysis and impactful marketing outcomes. Strategy: Integrate data-driven insights into marketing strategies. Tools: Utilize advanced analytics platforms for better decision-making. Action: Regularly assess and adapt marketing campaigns based on insights.
5 Google Analytics Reports PPC Marketers Should Actually Use
by Search Engine Journal Read time: 4 minutes · Marketing
Score: +2800
Search Engine Journal outlines essential Google Analytics reports that enhance PPC marketing effectiveness. Targeting: Focus on user behavior to optimize ad spend. ROI: Measure conversions to justify marketing investments. Action: Regularly review these reports to refine PPC strategies.
t₋2 2 days ago 2026-01-26
The $2 million martech procurement mistake hiding in plain sight
Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech highlights the common pitfalls in martech procurement that can lead to significant financial losses. Strategy: identify hidden costs in tools. ROI: ensure alignment with business goals. Action: conduct thorough vendor assessments.
10 Remarketing Lists To Boost PPC Performance
by Search Engine Journal Read time: 4 minutes · Marketing
Score: +2900
Search Engine Journal discusses effective remarketing strategies that can significantly enhance PPC performance. Strategy: leverage first-party data for targeted ads. Testing: create and test multiple remarketing lists. Action: monitor performance metrics to refine campaigns.
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Sarah C.
Head of Growth